OUT NOW VIA TUTL RECORDS
Today, Faroese experimental pop artist FRUM shares her new single ‘Rise’, released via Tutl Records. The song marks her first release since her 2022 album “For The Blue Sky”. ‘Rise’ is a bold new chapter in FRUM’s musical journey.
‘Rise’ is a song about new beginnings, renewal and resilience – written as a heartfelt message to a friend who has lost their way. With its uplifting lyrics and emotive melodies, the track reassures listeners that even in the darkest moments, there’s hope for a brighter tomorrow. It’s an anthem of encouragement, reminding us that we all have the strength to rise again.
When sharing about the song, FRUM stated: “With ‘Rise’, I wanted to encourage you to rise, try, fail, try again and remember that you only live once.”
Rise marks the start of an exciting new chapter for the artist, showcasing her talent for merging creative exploration, innovative soundscapes, and emotional storytelling. FRUM invites listeners to join her on a journey of rediscovery, setting the tone for what promises to be an exciting and transformative era in her music. FRUM’s work is rooted in exploration, constantly evolving to find new ways to express emotion and connect with audiences.
About FRUM:
FRUM is the artist project by Jenný Kragesteen, a Faroese musician known for her ability to push the boundaries of experimental pop music, with her distinctive sound that blends ethereal vocals, intricate production, and deeply personal storytelling.
Growing up in the Faroe Islands, close to breaking waves and green mountains, Jenný released her first single “Birdstone” in 2016. This was followed by a number of singles and striking visuals and music videos. She quickly attracted international interest, resulting in showcase gigs at Reeperbahn Festival, a support show for Morcheeba, and gaining placements on the H&M in-store playlist and Netflix productions.
Then life happened. Jenný became a mother, moved to Iceland, but did not take it slow. She continuously worked on her art and focused on recording her debut album, “For The Blue Sky”, which was released on hfn music in 2022. With ‘Rise’, FRUM gives us an anticipation of new music material filled with a fresh Nordic take on electro-pop and personal stories that one easily relates to. Her music videos, often directed, styled and edited by herself, complete her universe, of which you will crave to be a part of.
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