PLAYTHATBOIZAY RETURNS WITH NEW SINGLE AND MUSIC VIDEO

PlayThatBoiZay by Aaron Jackson

“TEMPLE RUN” IS OUT NOW VIA LOMA VISTA RECORDINGS

Today, South Florida’s PlayThatBoiZay returns with his new single and music video “TEMPLE RUN.” First emerging on the scene in 2018, “TEMPLE RUN” sees the rapper harnessing his raw, unfettered, and tenacious sound that garnered him a loyal early fanbase with his experimental spin on ‘90s Memphis rap. The music video was directed by fellow South Florida underground music luminary Twelve’len and features Zay deep in a “Temple Run” through a hectic Miami night.

The iconic phone video game from the early 2010’s inspired the song’s title and lyrics: “That’s just how it feels,” Zay shares when speaking on the single, “not just in the streets but in the world. I’m constantly running but it’s not at all a sprint.” Last week Zay started teasing the single with a clip of him recording the song in the studio.

Zay was first inducted into South Florida’s rap scene building a following dropping songs on SoundCloud in 2018. His music caught Lord Lu C N’s (a close friend of Denzel Curry and producer) attention & they started creating together. Lord Lu C N introduced Zay to Denzel and from there, the two continued to build their newly founded creative relationship. This resulted in Zay’s feature on “P.A.T” from Curry’s critically acclaimed 2019 project ZUU and 2021 single “Bad Luck.”

In 2022, Zay joined Curry on his fall North American tour, where he performed as an opener alongside AG Club and redveil. The following year Zay reunited with Curry and his longtime collaborator Ronny J to release “WOO,” an homage to the sound that became synonymous with 2010’s South Florida rap. Now, with four projects under his belt, Zay prepares for a full-fledged return to the music scene this year with “TEMPLE RUN” as a taste of what’s to come.